CYCLE TOURISM ON THE RISE: HOME VALUES INCREASE ALONG CYCLE LANES

Cycling tourism has been a great success, according to data provided by Legambiente and Isnart, with 56 million visitors, an increase of 6.7% compared to the previous year. This growing phenomenon has not only transformed the travel habits of Italians and tourists, but has also fueled an ever-increasing demand for properties in tourist locations equipped with cycle paths. Coastal and lake areas, in particular, are seeing an increase in interest, with a special focus on cycle paths in Liguria and on Lake Garda. Here, many buyers are attracted by the opportunity to invest in properties for tourist rentals, taking advantage of the synergy between cycling tourism and the real estate market.

In the context of Lake Garda, the town of Costermano stands out for an increase in demand for properties, supported by relatively affordable prices. Currently, used properties here are selling for an average of 2,200 euros per square meter, attracting families and investors looking for holiday solutions. Lazise also benefits from the construction of the cycle/pedestrian path from Gardaland, which improves the accessibility and attractiveness of the area. In addition, the imminent completion of a pedestrian link between Barum and the lake represents a further incentive for buyers. The central areas and those within a kilometer of the center, such as Barum and Paiari, maintain stable prices, with lake view properties in excellent condition that can reach up to 5,000 euros per square meter.

In Malcesine, work continues on the cycle path that will connect it to Torbole, through Navene. This project aims to further enhance the attractiveness of the area for cyclists and tourists. Here the average property prices are around 4,000 euros per square meter, but can rise for the most prestigious solutions with lake view, thanks to the enviable position at the foot of Monte Baldo. The natural beauty of the area, combined with increasingly efficient infrastructure for cycle tourism, contributes to a dynamic real estate market, where interest in purchasing houses and apartments is set to grow further.